![]() Have you ever shopped an online store with blurry product photos? Are you more likely to purchase from a site that has ultra-crisp shots of their products? That can rob you of their attention and undermine the audience’s perception of your work. In my experience, visual tension in presentations causes your audience’s brain to do extra work to interpret your visuals. Banish Blurred Lines from Your #PowerPoint with these Razor-Sharp Chart Tips Click To Tweet Why Does This Matter? But the vast majority I see are just blurry enough to cause visual tension for the audience. Most charts I see in presentations are…legible. One of the trickiest presenting tasks I’ve encountered as an analyst is getting super-crisp charts and graphs into my PowerPoint. Your audience is squinting at your key findings like Grandpa Bob at a pesky no-see-um at your Memorial Day barbecue. The chart slide you’ve painstakingly created will leave your audience changed forever. ![]() You’re in the middle of a web analytics or marketing campaign readout, and you arrive at one of your most compelling insights. ![]() I can’t see you do it, but please indulge me. Raise your hand if this scenario sounds familiar.
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